Should You Use a Social Media Influencer to Promote Your Brand? Working with social media influencers can be a valuable strategy for reaching a wider audience and increasing your brand’s visibility. However, it’s important to approach influencer...
Is Your Product Going to Be a Cult Brand or a Trend Brand? Why do some brands seem to have the “it factor” while others fizzle? From Barbie’s resurgence to Apple’s unwavering fanbase, it’s all about tapping into deep cultural themes and offering a...
The Pros & Cons of Hybrid, Online, and Offline Food Retailing The Benefits of Online Distribution: Food manufacturers can benefit from online distribution in several ways. The rise of e-commerce and online shopping has created new opportunities for food...
What Information Will Retailers Need to List Your Product? To get a retailer to list your food product, you’ll need to provide them with comprehensive information about your product and your business. Retailers want to make informed decisions about the...
Things to Consider When Getting Listed at Retail Congratulations on securing your first retail listing as a food manufacturer! Getting your products on the shelves of a retail store is a significant achievement. Here are some important things to consider to...
What Options Are There for Retailing Your New Food Products? Food marketers have a variety of retail channels available to reach their target customers and distribute their products. These retail channels can vary based on the type of food or beverage product, the...
What are the Typical Challenges of a Small Business As a small business owner, there are several challenges that you may face, but one of the most significant and common challenges is: Financial Management: Managing finances can be one of the most significant...
Do I Need to Incorporate to Have a Food Business in Canada? Incorporating your food business in Canada is not a strict legal requirement, but it is highly recommended for several reasons. Incorporation provides your business with a separate legal entity,...
Key Things to Consider When Starting a Food Business Congratulations on starting your small food business! Launching a new venture can be exciting and challenging. To ensure a successful launch, here are some key things to check as a small food business owner:...
